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Integration · Analytics and marketing

Yandex Metrica — website orders in reports

ORDR sends the guest's whole website journey to Metrica: dish view, basket, checkout and purchase with the amount. You see which ads bring in orders.

How we integrate with Yandex Metrica

ORDR installs the Metrica counter on your website using the counter ID and checks on its own that it works.

Where the data comes from

  • Website
  • App
  • Basket
  • Checkout
  • Payment
ORDRAn order with a number and history
  • ORDR → Яндекс МетрикаFunnelDish view, add to basket, checkout start.
  • ORDR → Яндекс МетрикаPurchasesEvery paid order with its amount and items.
Яндекс Метрика

What changes in the restaurant

Without integration

  • Metrica sees visits but not orders
  • No way to tell which ads pay off

With ORDR

  • Website orders and revenue in Metrica
  • You see where guests abandon the basket

How we connect Yandex Metrica

The ORDR team does it all — you provide the counter or widget ID.

  1. 1

    Request and demo

    We show which events and purchases you'll see in reports.

  2. 2

    Counter ID

    We add the Яндекс Метрика ID to ORDR, a separate one for each city if needed.

  3. 3

    Website check

    ORDR checks on its own that the code is on the website and working.

  4. 4

    Data flows in

    See channel orders and revenue in the report you're used to.

We'll connect Yandex Metrica to your website

On the demo we'll show what data on guests and orders you'll see from day one.